Course 3: Designing a website
This free short course is presented in two separate modules:
- Website Design
- Keeping Customers Coming Back and Spending More
Don't forget to register or login so you can track your progress, build a business plan and save notes to your profile.
Module 1 of 2: Website Design
Your website is a vital part of your e-business. It will be the first contact many of your customers will have with your business, so it should be user friendly, engaging and reflect what your business is all about.
In this module, we look at some of the important considerations that go into putting a great website together. These include:
- Good website design
- Levels of adoption
- Secure transactions
- Success Story – Flying Penguin
There are also some great videos including a case study with a real business owner and tips from e-business experts.
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Module 2 of 2: Keeping Customers Coming Back & Spending More
The key to developing a successful online business is to establish ongoing relationships with your customers. In this module, you will learn about:
- Understanding customers
- Customer relations
- Website management
- Success Story – Rent-a-Home
You’ll also find a video case study about a real business owner and some excellent tips from e-business experts.
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